Golf balls

Tee-rrific new tech clients for team AMBITIOUS

Golf has absolutely been back in play this summer for Team AMBITIOUS, after being appointed by two progressive tech businesses in the golf sector – PlayMoreGolf and Take Off Labs.

Our team has been delivering content, profile raising, media relations and social media support to help drive awareness and reach target audiences.

Take Off Labs, is a dynamic company with a strong international footprint that designs and develops software that is redefining the game of golf across the globe. After a period of fast growth, Take Off Labs wanted their communication channels to catch up with how far the business had come.

AMBITIOUS came on board to support with the development of a new website which had to balance the needs of the core audiences of potential employees and business prospects. AMBITIOUS also strengthened the personal brands of the founders and set them on the right path to using channels such as their blog and LinkedIn channels more effectively moving forward

For PlayMoreGolf, the team wanted to raise awareness of the brand and golf membership platform to both its core audience and a wider leisure audience.

PlayMoreGolf is first flexible golf membership linking individual golf clubs across the UK under one membership through an app / platform. And, when golf was one of the first social sports allowed back in play around lockdown restrictions and the team recognised the opportunity to showcasing PlayMoreGolf’s value, flexibility and convenience for golfers, whilst still enjoying the benefits of golf club membership

AMBITIOUS developed a quick response earned media relations campaign around the current news agenda and PlayMoreGolf’s huge increase in membership enquiries, which secured coverage across golfing trade titles, national and regional TV and radio and golf sector podcasts. Taking the membership to a wider audience, the team also developed content for social Father’s Day and the prospect of ‘things to do’ during a UK staycation.

If you think we can help your tech business or brand, then please get in touch with our team here.