Tag Archive for: owned media

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PR trends: 2023

6th October 2020

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Public Relations is a mercurial profession. The ever-changing,…

Owned media and the PESO framework

25th August 2020

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The term 'PESO' was coined back in 2014 in the book Spin Sucks…

Latest posts on our PR & communications blog

Developing thought leadership in challenging times27th November 2023 - 10:54 am
It’s never been harder to establish credibility in the B2B market. Potential customers are wary about engaging an unknown brand and don’t know who to turn to for reliable information. One of the most effective tools for B2B marketing is to focus efforts on becoming a thought leader on your topic of expertise. This is […]
The importance of trust signals for building your brand21st November 2023 - 10:54 am
Who do you trust? In a world of AI-generated product reviews, Photoshopped images and ‘fake news’, the answer might be: “No one.” Trust is important in business not only to convince customers to use your company’s services but also to get your company seen in the first place. With Google now including trustworthiness as a […]
Top ESG Trends for 2024 and their implications for PR Professionals13th November 2023 - 3:19 pm
In a business environment charged with environmental, social and governance challenges, the role of public relations professionals has expanded to encompass far more than just pitching a compelling company narrative to the press. PR has evolved due to changes in technology, society, climate and the media landscape. PR professionals must now keep up with rapidly […]
Enhancing customer experience through supply chain visibility and communications6th November 2023 - 3:35 pm
In the dynamic landscape of modern business models, supply chain visibility is a pivotal factor in elevating customer experience (CX). This is traditionally an area that’s very much the territory of company logistics or operations departments. However, now that many businesses are giving consumers direct visibility of order times and stock levels through mobile apps, […]

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AMBITIOUS

@Ambitiouspr

More great news to share! We're happy to announce we've made @prweekuknews Top 150 table in the 'Corporate and Financial' category, in at number 49. Find out about our corporate offer here: bit.ly/3WsQHL2 #CorporatePR #FinancialPR pic.twitter.com/3iOxeGFP21

12:23 pm · 22nd May 2023

AMBITIOUS

@Ambitiouspr

The more visibility your business has, the more it will come under scrutiny. Becoming a scale-up is a critical time to prepare well for a crisis. Read our eBook to discover how to protect your company’s reputation: bit.ly/3LmvzRx #ScaleUp #ReputationManagement pic.twitter.com/tDsJ5TQKyP

11:31 am · 19th May 2023

AMBITIOUS

@Ambitiouspr

Are you an ambitious individual looking for your next role? We’re hiring! We’re looking for new additions to our team to support our agency as it grows. For more information and to apply, head over to our website: bit.ly/3Ip3yI9 #PRjobs #Hiring #Careers pic.twitter.com/9hCUqe1T6i

12:37 pm · 18th May 2023

AMBITIOUS

@Ambitiouspr

Many thanks to brilliant @businesslive journalists @andrewarthur90 and @AbiTurner7 for coming to AMBITIOUS HQ and providing us with invaluable insight into how they operate and how we can continue to generate positive headlines for our clients here in the South West. #AgencyLife pic.twitter.com/oPPWbYc7iq

9:22 am · 18th May 2023

AMBITIOUS

@Ambitiouspr

As public relations becomes increasingly digital-focused, optimised content is crucial for brands to get the presence they desire. In our new blog post, we cover the SEO tactics you need to improve your content. Find out more: bit.ly/3pF1dCi #ContentWriting #SEO pic.twitter.com/5eLqq4yAMG

11:21 am · 17th May 2023

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PR trends: 2023

Owned media and the PESO framework

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