Investing time into developing great content and securing earned media coverage with SEO backlinks can be an important part of your digital marketing strategy. But, it’s only worth the effort if it gets seen by your target audience and is part of a planned campaign effort with measurable results. This is where our SEO PR and link building services come in.

Earning SEO backlinks – where another website links to one of your pages –  and successful SEO is about understanding the keywords that are most important to your brand, distributing your content on trusted and reliable platforms and ultimately, achieving better search engine results.

Taking a campaign-led approach, we ensure SEO and PR is interwoven into our work through:

• SEO audits – we start by understanding your current SEO rankings and mapping out your main competitors
• Keyword research – we plot the primary keywords that matter to your business and identify gaps that you may be missing
• Link building – understanding where content seeding can be used to build most credibility for your business and pitching to secure coverage
• Paid strategy – recommending where a paid strategy can support brand visibility online