HOW CAN DIGITAL MARKETING SUPPORT MY BUSINESS?
Digital marketing is used by businesses to build, grow and maintain their online presence. As an important part of strategic marketing activity, digital marketing is the platform that uses online digital channels, such as social media, search engines and your website, to help your target audiences find, connect with and form an opinion about your business.
Boosting traffic to your home page or a particular website page for a product, service or recruitment campaign, bolstering your social media presence and following and raising overall online brand awareness to improve your reputation and make your brand more recognisable are all digital marketing services that we deliver and execute across paid, earned, shared and owned media channels – known as the PESO framework.
Digital marketing certainly covers a wide range of online activities and digital PR plays a large part of what do at AMBITIOUS for clients..
Also called link-building, digital PR works to secure coverage (what we also call links) on relevant websites, blogs and online media channels by creating digital content with a strong angle or interesting hook. We outreach to relevant online publications, journalists, content editors, bloggers and networks to secure authoritative links that elevate your online ranking position and page authority.
OUR DIGITAL MARKETING SERVICES
We bring together the strategic strands and tactical tools of digital marketing and traditional PR to make sure all your channels are joined up: working together to achieve better online results for your business and ensure your online profile is delivering against your commercial ambitions.
We understand the challenges that businesses face in an ever changing digital world and how businesses constantly need to adapt their digital marketing activities to keep front of mind. This is why our digital marketing services cover all aspects of a digital marketing strategy, helping you maximise multiple touch points to reach and engage your audiences.
Our team is a brilliant blend of PR expertise and SEO capabilities experienced in working with broad range of digital marketing and digital PR tools – from SEO and social media channels to link building and B2B influencer marketing.
DIGITAL MARKETING CASE STUDIES
“Energetic, engaged and delivering to our brief and some. Thanks.”
“Ambitious PR is one of the best PR agencies I have ever worked with. They think beyond traditional PR and have helped us establish strategic partnerships with trade and educational bodies. They have integrated our PR and social media strategies which has been hugely beneficial to our brand. They focus on results and have been a great asset to our team.”
“Responsive and creative with relevant content. Understood our business and services from the outset.”
DIGITAL MARKETING BLOG
As an AMBITIOUS client our aim is to raise your profile, protect your reputation, keep you ahead of the competition and help your business grow and succeed. Read our digital marketing insight, pick up top tips for businesses and organisations and hear about recent projects that we support …
Paid media and the PESO framework
In this final blog in our series examining the PESO framework, we delve a little deeper into the world of paid media, the…
Our top PR & social media industry trends
A lot has changed since January, so we thought it was time to refresh ourselves on what is trending in our industry at the…
App launch PR – five things to consider
So you’ve nailed the first step in the journey of your app; your big idea has come to fruition and you’re getting ready…