B2B PR SERVICES
We’re an award-winning B2B PR agency – helping clients to drive awareness, build trust and credibility and support lead generation by delivering successful B2B campaigns. We manage earned media, paid media, owned media and shared media channels and content and work hard to ensure that every campaign idea and every piece of content works as hard as it possibly can.
We bring together a team that is experienced in all aspects of B2B PR and B2B marketing from planning a B2B campaign strategy to producing B2B content marketing.
B2B PR SUPPORT
To influence buying decisions, most B2B organisations need to reach decision-makers across a variety of channels including company websites and newsletters, business and trade media, social media channels, third-party networks and events. This is where a B2B PR agency can really help, especially if you have limited internal resource.
B2B PR is strategic and integrated. We start with clarifying your messaging, work with you to create ‘buyer personas’ and review the strengths and weakness of your competition, before tailoring a PR campaign using the most effective channels and tactics to deliver results.
From products to business services to large scale business events, we deliver engaging content including press releases to generate earned media coverage, case studies, white papers, blogs, social media posts, images and video content. And, we also reach decision-makers through events, stakeholder, influencer and network engagement and executive communications and personal profiling for C-suite level leaders.
Success is measured by setting objectives from the start and then defining the best metrics to determine campaign performance and thus, shape future successful campaigns. By continually monitoring our progress and reporting back, you’ll always be clear on how your investment is impacting your business.
B2B sector experience
We work across a vast range of sectors, from manufacturing and engineering, property and construction, creative and digital services through to tech and the trades – supporting product innovation, launching new services and expansion into new markets.
B2B and corporate PR is our strength: it’s what we do best.
OUR B2B WORK
“The Ambitious team have been integral to the whole launch of Origin Workspace, involved right from the very start. They have been key to building the community around Origin, all our stakeholder engagement and really helping us bring the brand to life.”
“Cherry enjoys working with AMBITIOUS and the name rings true but does not reflect the high level of innovation, care and professionalism that they bring to our team.”
B2B SECTOR NEWS AND VIEWS
As an AMBITIOUS client our aim is to raise your profile, protect your reputation, keep you ahead of the competition and help your business grow and succeed. Read our public sector insight, pick up top PR tips for B2B businesses and organisations and hear about recent projects that we support …
How to successfully manage press release distribution
Oh how the world of PR has changed! When I started out in the industry, press release distribution meant headed paper,…
Paid media and the PESO framework
In this final blog in our series examining the PESO framework, we delve a little deeper into the world of paid media, the…
5 content ideas to… market a property development
At AMBITIOUS, we talk a lot about the PESO framework – our founder Lis Anderson has recently written a series of blogs…