Author Archive for: zoebagnall

Entries by Zoe Bagnall

Media relations strategy: the changing landscape of media and public relations

In today’s fast-changing media environment, traditional news is under pressure like never before. Print circulation is declining and online platforms are struggling to make money. This has created a more crowded and tighter news landscape with news reporting under-resourced compared to previous years. Building and maintaining relationships with journalists is crucial in navigating this new […]