Entries by Isobel Bryant

Paid media and the PESO framework

In this final blog in our series examining the PESO framework, we delve a little deeper into the world of paid media, the role it plays in PR and marketing plans, and its relationship with the other PESO elements. Make sure you read our previous blogs to recap on the fundamentals of the PESO framework […]

5 things we’re looking forward to in November

November calls for falling leaves, fireworks and apparently a national lockdown! But that won’t stop our AMBITIOUS team from making the most out of what online events have to offer. From enchanted Christmas trails, to technology festivals, here are the team with five things they are looking forward to in November… Helen “I’m looking forward […]

5 things we’re looking forward to in October

It’s been a while since we’ve shared our five things blog, but with the return of some ‘normality’, we’re bringing it back. This October will look slightly different to the last, with lack of large events for starters. But, we’re still excited for the intimate gatherings, client launches and eventful month ahead . Here are […]


We’re looking for an ambitious individual who is looking to take their next career step, join an established PR agency and become a valued member of the AMBITIOUS team in the role of PR & Communications Apprentice. You’ll need to have a good understanding & genuine interest in the role of PR & Communications. And […]

Beginning your PR career? Sophie interns for AMBITIOUS

Getting your foot on the PR career ladder can be a challenge. It’s a competitive industry. But with a summer of social distancing restrictions in place, securing a work place experience has added another barrier for many students this year. We’ve been able to offer a ‘remote working’ internship and last month we took on […]

How to do social media marketing that stands out

With so much content on social media channels from businesses and brands of all sizes, it’s more important than ever to create content that cuts through and engages with your audience. But how? How can you create content that stands out in an overcrowded arena and not only reaches but resonates with and impacts the […]