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Using social media for business

It’s been a little over a decade since the inception, but using social media for business has had a huge impact on how we sell services and products. Social media platforms are integrated into every part of our daily lives for most people, with users spending an average of two hours and 25 minutes a […]

Why combine PR strategy with SEO?

PR isn’t the first thing that pops up when thinking about SEO, but understanding what is PR in SEO is key to great results. Businesses often separate PR and SEO, with PR to promote the brand and SEO concentrating on ranking and traffic. Blending PR and SEO together achieves better results. Even Google’s John Mueller […]