Successful PR has always been about creating, building and promoting compelling content to engage audiences. With Google’s move to favour original, high quality material, the role of PR in crafting strong content marketing strategies for businesses and organisations alike has never been more important.
At AMBITIOUS creating quality content is at the heart of what we do – online, offline and everything in between.
Starting with the insight gathered from our Strategy and Story Telling Workshop, we create the content strategy then produce all the tools needed to help you build credibility, engage prospects or enhance SEO.
Content marketing is essentially about creating helpful, relevant informative communications pieces that your audiences find valuable. It’s this highly targeted approach to communications that affects how audiences read, think and importantly respond.
The type of content that we create at AMBITIOUS includes editorial and creative. We are skilled at writing blog posts, features, thought leadership articles, topical commentary, industry reports and white papers, business guides and videos, graphics and images.
We work hard to get it right and to make it relevant. Applying joined-up thinking to deliver cross channel support, making sure clients get the most from the content we produce for them at every opportunity.
From powerful words or inspiring visuals, our Content Marketing Services include both Editorial and Creative support:
Editorial: We have extensive experience in writing business blogs, articles, case studies, white papers, industry reports and business guides that deliver across online and offline channels
Creative: Visually engaging content makes a great idea work even harder. We partner with a number of creatives to bring our ideas to life and deliver creative direction, graphic design, video production and imagery for client stories
Looking for help with producing quality content? Here’s what we’ve been up to recently with our client success stories.
WHO WE’RE BEST FOR
FAST GROWTH & FUNDED
We enjoy helping ambitious businesses with their communications challenges and cover high growth sectors from tech to food to business services.
From first stage funding to driving market share and exit, we develop PR strategies that shape business stories and deliver robust content marketing campaigns to engage target audiences. Working with the likes of Women Outside the Box, Fundsurfer.com, neighbourly.com and HOUNDWORTHY we are never short of inspiration.
From alternative finance and legal practice to management consultancy and financial services we enjoy turning industry jargon and complex communications challenges into engaging messages and valuable content marketing that deliver real impact and results.
Our work for businesses like Inspira UK, Barcan+Kirby, Mowbray Woodwards, Tinderbox Working Capital and Fundsurfer.com includes strategy and positioning, content planning, social media marketing and stakeholder engagement.